Articles By: Becky Robinson

Reflections on 2016 at Weaving Influence

| | Weaving Influence | 0 Comments
Reflections on 2016 at Weaving Influence

If I’m super honest and vulnerable, I’ll tell you that I’ve had a lot of ups and downs in leading Weaving Influence this year. Unexpected staff departures. Client projects that didn’t go as well as I’d hoped. Times of doubt and wondering.

Despite a few setbacks, we finished the year strong and are set for an even stronger 2017.

Here are a few important observations from the year:

So much of what we do is »

#ReadLocal: An Author’s Perspective on Hometown Reads

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#ReadLocal: An Author’s Perspective On Hometown Reads

My team and I are proud of the work we’re doing at Hometown Reads. Read about our growth in this recent press release.

In order to share a deeper update with our Weaving Influence audience, we thought we’d interview Heather Manning, a Hometown Reads author who is also an important member of the Hometown Reads team.

Heather, tell us about yourself and your books.

I am currently »

Changing the World Takes Time

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Changing the World Takes Time

At the start of every client engagement, even before we sign a contract, we work with clients to identify their big picture goals and priorities. What does success look like? What can we accomplish together that will make our engagement a worthwhile investment?  One of the things I say, probably more than anything else, is that growing online influence is a result of focused, consistent effort. To make a difference, you have to bring value, »

Beware This Insidious Phishing Scam

| | Weaving Influence | 4 Comments
Beware This Insidious Phishing Scam thumbnail

Yes, it happened to me. I succumbed to curiosity/fear to click an attachment on an email. To be clear, it came from a known contact. It looked official. I did have a few twinges of wondering. In fact, a similar email a few months ago raised more flags. I called the sender BEFORE clicking and then deleted it immediately, escaping disaster.

In this case, the email preyed on an large fear. It came from a »

Introducing Hometown Reads!

| | Launching Books | 3 Comments
Introducing Hometown Reads

I love the work we do with authors because I love books.

I’ve always, always loved to read. My mama likes to tell this story of me at age 3, going into my brothers’ room to ask them if they had a book appropriate for a 3-year-old girl.

If you love reading like I do, you’ll understand my passion for the new division of our company, Hometown Reads.

Through Hometown Reads, I hope to »

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