How Do You Build A Platform, Anyway?

How Do You Build A Platform, Anyway?

I’ve always bristled at the idea of a platform because the word invokes the idea of a person set-apart, on a stage — a sage with an audience of listeners, separated, even artificially. A platform is something that you earn or something that is gifted to you. You...
Changing the World Takes Time

Changing the World Takes Time

At the start of every client engagement, even before we sign a contract, we work with clients to identify their big picture goals and priorities. What does success look like? What can we accomplish together that will make our engagement a worthwhile investment?  One...
Not a Shotgun Wedding

Not a Shotgun Wedding

Your agenda is a barrier to true connection. If you approach the use of social media tools with a clearly defined agenda and looming deadline for results, you’ll find yourself frustrated, invariably. The more urgent your need to get “something”  from...