3 Tips for Seasonal Social Marketing

3 Tips for Seasonal Social Marketing

If you’re like many of the authors we interact with at Weaving Influence and Hometown Reads, you may not have a huge publishing house team strategizing how and when to market your book. Instead, you may have a Facebook page, and maybe a Twitter account that your...
Featured on Friday: Bob Thompson

Featured on Friday: Bob Thompson

If we were chatting in real life and I asked about your worst customer service experience, I would bet that you could come up with at least one story to share. My “never again” list includes a major airline and a cell phone company. But it can go both...
One Easy Way to Listen to Your Customers

One Easy Way to Listen to Your Customers

Are you listening? One of the most important ways you can use social media to build your business is to LISTEN. Listening is the perfect place to begin. To get started today, I suggest that you sign up for Google alerts relevant to your business or industry. One great...