Best Book Launch Tips: Create Bulk Buy Incentives

Best Book Launch Tips: Create Bulk Buy Incentives

Selling books is really hard! One way to sell more books is to focus your energy on bulk sales. Do the math. You can sell books singly, and add up the numbers, 1 +1 +1, or you can sell in bulk and see sales multiply 1000 X 10, or 10+10+100+1000+1500. You may want to...
Reward the hustle

Reward the hustle

Whenever clients tell me they want to make a big bestseller list, like the Wall Street Journal hardcover nonfiction bestseller list, or the New York Times list, I worry about how to respond. I want to strategize and support authors in achieving their biggest and most...