by Christy Kirk | Mar 27, 2018 | Social Media
Organic growth on social media is a terrific way to create an engaged and loyal community around your book — but when you need fast results, social advertising is the tool to use. That being said, not all social ads are created equal. Each platform has unique...
by Elizabeth Johnson | Mar 13, 2018 | Social Media
There’s dozens of social platforms available online, from the ubiquitous to the obscure. You can’t be on all of them, but you can be on some. Which ones should you choose? At Weaving Influence, we primarily focus on five channels: Facebook, Twitter,...
by Christy Kirk | Dec 12, 2017 | Social Media
December is the season for giving, and social media is in the giving spirit. Twitter, Facebook, Instagram, and YouTube are all rolling out new tools and functionality this month. Twitter It’s no secret that Twitter has had trouble staying relevant as younger users...
by Heather Snodgrass | Apr 4, 2017 | Social Media
Twitter announced last week that “when you reply to someone or a group, those @usernames won’t count toward your Tweet’s 140 characters.” So for instance, if a client tweets a question at you, instead of your 140-character response including the number of characters...
by Christy Kirk | Jan 10, 2017 | Social Media
Twitter has been holding on for dear life for more than a year now. You can find article after article claiming the end is near. Even Donald Trump, possibly one of the most active Twitter users, left the social platform out of his tech summit — a snub that...
