You only need 12 minutes to create a useful video. Watch this 4 minute video I did with New York Times best selling author and business strategist Carol Roth and see if you agree.
Here’s how we did it:
- 1 minute to set up the camera with our fantastic cameraman, Jon Mueller from 800-CEO-READ
- 5 minutes to discuss what we wanted to cover.
- 5 minutes to shoot the video.
- 1 minute to debrief and make sure we covered what we wanted to cover in a clear way.
Do you have 12 minutes? If you do, take it and shoot a video right now!
Phil Gerbyshak is the Chief Connections Officer at the Make It Great Institute. He works with organizations to connect them to their customers and heir employees. Follow Phil on Twitter for bite sized tips you can use to grow your business.