Book Marketing
Launch Team & Amazon Review Campaigns
Tap into Our Network and Mobilize Yours
Amazon reviews are critical to give your book early momentum and establish social proof. By mobilizing your network and tapping into ours, you’ll be set up for success in gaining early reviews.
Team Buzz Builder is a permission-based network of more than 1,000 dedicated bloggers and influencers in the leadership, education, and HR spaces. This community of individuals signs up to participate in client book launches with the request to post Amazon reviews and share the author’s work on social media.
When we engage Team Buzz Builder to promote an author’s book, we see about 10-40% of advance reviewers participate by writing an Amazon review.
Team Buzz Builder helps authors by:
- Amplifying Reach: By establishing a team of dedicated supporters, Team Buzz Builder expands the reach of an author’s message. The team members actively promote the content to their own networks, which increases the potential audience and exposure.
- Improving Word-of-Mouth Marketing: Recommendations and endorsements from enthusiastic Team Buzz Builders can have a significant impact on attracting new readers of followers. It leverages the power of word-of-mouth marketing, which is often more influential than traditional advertising.
- Generating Buzz: By coordinating efforts, Team Buzz Builder aims to create buzz around the author’s work. This can lead to increased visibility, media coverage, and ultimately, more opportunities for growth and success.
In addition, we’ll coach you on how to mobilize your personal and professional networks to join your launch team, helping engage friends, colleagues, and other close connections to amplify the reach of your book and its value.
Tapping into our network and mobilizing yours will set a solid foundation for early reviews, which is an essential part of a book launch strategy for any author.
With encouragement and practical advice from the Weaving Influence team, we assembled a large, multinational team of book ambassadors who helped us get more than 100 reviews on Amazon in the first two months after the book's release and to find a large, global audience for the book. We continue to be amazed by our book's reach (nod to Becky's excellent book by the same name)! None of this would have happened if we hadn't found Weaving Influence. I recommend them to every author I meet.
Join Us!
If you’re interested in sharing meaningful messaging and supporting Weaving Influence authors, we invite you to join Team Buzz Builder! You’ll receive an email from us when we have a new book launch coming up.