by Becky Robinson | May 11, 2021 | Podcast
Photo by Pavlo Syvak / 123rf.com Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your...
by Becky Robinson | Oct 27, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. This is the final episode for the first season and we are grateful for you listening to us over the last few months. If you are a...
by Laura Finch | Jan 31, 2017 | Marketing
Congratulations! You’ve just landed a media interview. Now what? Whether you hired PR services from a company like Weaving Influence or a reporter called you out of the blue, there’s a reason your expertise has caught their eye. It’s always good to do a little digging...
by Whitney Heins | Oct 25, 2016 | Marketing
For the past few years, there’s been a myth swirling around the public relations world about a zombie being in our midst. This so-called zombie can be recognized by its headline, subhead, dateline, and lead. It’s a press release. With news like the Public Relations...
by Whitney Heins | Aug 2, 2016 | Marketing
It’s back to school season! And, recently I found myself going back to school of sorts when I stumbled upon some old public relations textbooks. Thumbing through them, I thought—“Geez, if I wrote like this, readers would fall asleep halfway through the lede!” Much has...
