by Christy Kirk | Oct 28, 2020 | Marketing
Peter Drucker famously said, “What gets measured, gets managed.” We have our own version of his maxim: “what gets planned, gets done.” Without a plan, all of our great ideas are just great ideas. So, if we understand that a plan is important, why are we all so...
by Becky Robinson | Sep 8, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are joined by an author who has done many unique, innovative, and creative approaches to mobilize his network to...
by Becky Robinson | Sep 1, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are mixing things up to help two authors celebrate the launch of their new books. We are thrilled to have our...
by Becky Robinson | Aug 25, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. One of the most important considerations when you’re crafting your book marketing strategy, is to think about your available...
by Becky Robinson | Aug 18, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. Our loose theme for our recent couple of episodes has been on the overarching topic of strategy. In addition to the podcast, Becky...