Weaving Influence
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  • Who We Are
    • Our Story
    • Meet the Team
    • Careers
  • What We Do
    • Strategy & Consulting
    • Book Marketing
      • Launch Team & Amazon Review Campaigns
      • Virtual Events
      • Amazon Ads
      • Book Awards
    • Publishing Support
      • Self-Publishing
      • Hybrid Publishing
    • Social Media & Email Marketing
    • Public Relations
    • Website Design & Development
  • Results
  • Insights
    • Blog Posts & Guides
    • Book Marketing Strategy Live Course
    • Book Marketing Action Podcast
    • Building Reach
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Author: Becky Robinson

I am the founder/CEO of the Weaving Influence team, the author of Reach: Creating the Biggest Possible Audience for Your Message, Book, or Cause, and the host of the Book Marketing Action Podcast. I'm a wife and mom of three kids, and I enjoy running, reading, writing, coffee, and dark chocolate.

Episode 153: What First-Time Authors Need to Know About Hiring Self-Publishing Support

Michelle Garrett shares the candid truth about her self-publishing journey—from unmet expectations to the determination it took to launch her book.

Episode 152: The Long-term Impact of Strategic Book PR

Kourtney Jason discusses the intricacies of book PR campaigns.

Episode 151: The Evolving Landscape of the Book Publishing Industry

Jane Friedman delves into the evolving landscape of the publishing industry.

Episode 150: The Art of Authentic Self-Expression

Marla Taviano shares how her authentic online presence has resonated with her followers.

Episode 149: Achieving Success as a Debut Author

Alison Fragale talks about the remarkable journey of launching her debut book, Likeable Badass.

Episode 148: Advanced Tactics for Marketing Your Book (Bonus Season Part 3)

Becky Robinson outlines some of the most impactful tactics for effective book marketing, including network mobilization, Amazon review campaigns, public relations, and events.

Episode 147: Unlocking Book Marketing Success With the Four Reach Commitments (Bonus Season Part 2)

Becky Robinson outlines the four Reach Commitments that are necessary for expanding your audience and creating a lasting impact: value, consistency, longevity, and generosity.

Episode 146: The Four Phases of Marketing a Book (Bonus Season Part 1)

Becky Robinson demystifies the book marketing process by grouping it into four distinct phases: building, working, launching, and advancing.

Episode 145: Navigating Grief Through Writing and Podcasting 

Jenny Lisk talks about her purposeful approach to sharing her story and insights with a broader audience.

Episode 144: Breaking Up the Digital Book Monopoly

Joshua Stone sheds light on how Book.io is disrupting the digital book monopoly, offering a solution that restores the rights of authors and the autonomy of readers.

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  • Who We Are
    • Our Story
    • Meet the Team
    • Careers
  • What We Do
    • Strategy & Consulting
    • Book Marketing
      • Launch Team & Amazon Review Campaigns
      • Virtual Events
      • Amazon Ads
      • Book Awards
    • Publishing Support
      • Self-Publishing
      • Hybrid Publishing
    • Social Media & Email Marketing
    • Public Relations
    • Website Design & Development
  • Results
  • Insights
    • Blog Posts & Guides
    • Book Marketing Strategy Live Course
    • Book Marketing Action Podcast
    • Building Reach
  • Who We Are
    • Our Story
    • Meet the Team
    • Careers
  • What We Do
    • Strategy & Consulting
    • Book Marketing
      • Launch Team & Amazon Review Campaigns
      • Virtual Events
      • Amazon Ads
      • Book Awards
    • Publishing Support
      • Self-Publishing
      • Hybrid Publishing
    • Social Media & Email Marketing
    • Public Relations
    • Website Design & Development
  • Results
  • Insights
    • Blog Posts & Guides
    • Book Marketing Strategy Live Course
    • Book Marketing Action Podcast
    • Building Reach
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