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Author: Becky Robinson

I am the founder/CEO of the Weaving Influence team, the author of Reach: Creating the Biggest Possible Audience for Your Message, Book, or Cause, and the host of the Book Marketing Action Podcast. I'm a wife and mom of three kids, and I enjoy running, reading, writing, coffee, and dark chocolate.

Episode 143: Pre-Order Campaigns for Self-Published and Hybrid-Published Authors

Franchesca Conner interviews Becky Robinson about pre-order campaigns for self-published and hybrid-published authors.

Episode 142: Pre-Order Campaigns for Traditionally Published Authors

Franchesca Conner interviews Becky Robinson about pre-order campaigns for traditionally published authors.

Episode 141: Expanding Your Book’s Global Reach

Margaux Weisman explores how DropCap Marketplace simplifies the international licensing process for authors by connecting them with vetted foreign publishers.

Episode 140: Shifting Your Book Marketing Mindset

Julee Balko delves into the mindset shift she made from marketing her first book to marketing her second book.

Episode 139: Bringing the Vulnerability of a Memoir to Social Media 

Ginelle Testa shares the inspiration behind writing a deeply personal book and their journey of overcoming addiction and finding self-love.

Episode 138: Insider Tips for Getting Your Message in Front of the Media 

Mary O’Donohue shares valuable insights from her extensive career in television and her expertise in media coaching for authors.

Episode 137: Marketing Your Book as a Marginalized Author

Caroline J. Sumlin shares insights into her book’s powerful message and the challenges she faced while marketing as a first-time author.

Episode 136: Adapting After a Book Launch

Hesha Abrams talks about how she has adapted over the years since her book launch to reach new audiences.

Episode 135: Navigating Book Publicity

Leah Paulos shares her advice for navigating book publicity.

Episode 134: Book Endorsement Insights From an Author and a Publishing Expert 

Glen Van Peski and Jeevan Sivasubramaniam share their insights on the impact of book endorsements.

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  • Who We Are
    • Our Story
    • Meet the Team
    • Careers
  • What We Do
    • Strategy & Consulting
    • Book Marketing
      • Launch Team & Amazon Review Campaigns
      • Virtual Events
      • Amazon Ads
      • Book Awards
    • Publishing Support
      • Self-Publishing
      • Hybrid Publishing
    • Social Media & Email Marketing
    • Public Relations
    • Website Design & Development
  • Results
  • Insights
    • Blog Posts & Guides
    • Book Marketing Strategy Live Course
    • Book Marketing Action Podcast
    • Building Reach
  • Who We Are
    • Our Story
    • Meet the Team
    • Careers
  • What We Do
    • Strategy & Consulting
    • Book Marketing
      • Launch Team & Amazon Review Campaigns
      • Virtual Events
      • Amazon Ads
      • Book Awards
    • Publishing Support
      • Self-Publishing
      • Hybrid Publishing
    • Social Media & Email Marketing
    • Public Relations
    • Website Design & Development
  • Results
  • Insights
    • Blog Posts & Guides
    • Book Marketing Strategy Live Course
    • Book Marketing Action Podcast
    • Building Reach
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