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How to Plan A Book Launch Event 

How to Plan A Book Launch Event 

by Kelly Edmiston | Jan 22, 2025 | Book Launch, Influence Building, Marketing

The Purpose of Book Launch Events You’ve written your manuscript, found a publisher, survived the revisions, and now you have a date circled on your calendar when your book will launch into the world.  This is a big deal, and you need to celebrate it! The best...
Breaking Up the Digital Book Monopoly: Reimagining Digital Ownership for Authors and Readers

Breaking Up the Digital Book Monopoly: Reimagining Digital Ownership for Authors and Readers

by Becky Robinson | Nov 7, 2024 | Marketing

Photo by lightfieldstudios / 123rf.com Information in this article is pulled from Episode 144 of The Book Marketing Action Podcast featuring Joshua Stone.  The landscape of digital book ownership is undergoing a transformation. With traditional ebook monopolies...
Expand Your Book’s Global Reach: Tactics for Unlocking International Success

Expand Your Book’s Global Reach: Tactics for Unlocking International Success

by Becky Robinson | Oct 2, 2024 | Marketing

Photo by bee32 / 123rf.com Information in this article is pulled from Episode 141 of The Book Marketing Action Podcast featuring Margaux Weisman.  Many authors dream of seeing their books translated and distributed worldwide, but run into challenges as they...
Mindset Shift: Finding Joy in the Book Marketing Process

Mindset Shift: Finding Joy in the Book Marketing Process

by Becky Robinson | Sep 17, 2024 | Marketing

Photo by f8studio / 123rf.com Information in this article is pulled from Episode 140 of The Book Marketing Action Podcast featuring Julee Balko.  Navigating the complex world of book marketing can often seem daunting, particularly for debut authors. However, this...
The Art of Openness: Embracing Vulnerability While Marketing Your Book

The Art of Openness: Embracing Vulnerability While Marketing Your Book

by Becky Robinson | Aug 27, 2024 | Marketing

Photo by taskinceyhan / 123rf.com Information in this article is pulled from Episode 139 of The Book Marketing Action Podcast featuring Ginelle Testa.  Authenticity has proven to be a powerful tool when it comes to book marketing. When authors leverage...
Unlocking the Power of Media Exposure for Authors: Lessons from an Experienced Media Coach

Unlocking the Power of Media Exposure for Authors: Lessons from an Experienced Media Coach

by Becky Robinson | Aug 6, 2024 | Marketing

Photo by liudmilachernetska / 123rf.com Information in this article is pulled from Episode 138 of The Book Marketing Action Podcast featuring Mary O’Donohue.  Just the thought of securing media exposure for a book can be daunting for authors. Feelings of fear and...
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