Episode 14: Why Are Amazon Reviews Important?

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky Robinson and Christy Kirk talk about the importance of Amazon reviews and walk you through the steps of creating a successful Amazon review strategy. If you shop on Amazon, the answer to […]
Episode 13: Don’t Freak Out About Endorsements

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky Robinson and Christy Kirk give you practical tips and action steps to finding the right endorsements for your book that you can be proud of. While endorsements are important, they are […]
Episode 12: Do You Judge a Book by its Cover?

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky and Christy Kirk share the importance of a good title and book cover, and the difference they can make. If you’re a self-published or traditionally published author, this episode will guide […]
Episode 11: Book Launch Dates During A Crisis

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky and Christy Kirk share their expertise in launching a book during a crisis. If you’re worried about your summer book launch, we hope this episode gives you the guidance and resources […]
Episode 10: Sustaining Energy for Your Book Marketing

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In today’s episode, after returning from the Berrett-Koehler Book Marketing Workshop, Becky continues the conversation about The Advancing Phase of your book marketing journey as well as how to keep building interest in your book […]
Episode 9: The Advancing Phase

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In today’s episode, Becky finishes the series on the four phases of your book marketing journey with the advancing phase, and gives you creative ways to keep your book in the conversation. If you haven’t […]
Episode 8: Book Sales in a Time of Crisis

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast! In today’s episode, your host is Christy Kirk, Vice President of Client Services here at Weaving Influence. The challenge that emerged this week was an announcement from Amazon that it’s delaying book deliveries by 2-4 weeks, which seems […]
Episode 7: Social Media During a Crisis

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast! In today’s episode, your host is Christy Kirk, Vice President of Client Services here at Weaving Influence. It’s no secret that we are in the midst of a pandemic, and work-life, school-life, and life in general are in […]
Episode 6: The Launching Phase

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! There are four phases of your book marketing journey. In today’s episode, Becky talks in-depth about the launching phase. The four phases are: Building (6 months prior to launching) Working (4 months prior to launching) […]
Episode 5: Launch Teams

Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In today’s episode, Becky discusses launch teams in depth—what they are, and why they are important. Here are a few things to think about when you form a launch team: Make it easy for people to […]