Episode 129: PR for Authors
Lilian Sue reveals some of the most important components of a PR strategy for authors.
Episode 128: Breaking Down Book Distribution
Everett O’Keefe shares his vast knowledge of book distribution channels.
Episode 127: Investing in the Long-Term Value of Your Book
Gena Cox and Kevin Wilde share some of the tactics that have helped them continue to gain momentum for their work post-launch.
Episode 126: Writing the Right Book for Your Business
Catherine Gregory shares her expert guidance for writing a book and understanding when it’s the right time to share your message with the world.
Episode 125: Book Marketing Insights from a Bestselling Author
Michael Bungay Stanier shares what he has learned about the book marketing journey as a result of the success of his book, The Coaching Habit.
Episode 124: The Porchlight Business Book Awards
Sally Haldorson talks about the mission of Porchlight Books and the shift in the selection process of their 2023 book awards.
Episode 123: The Return of USA TODAY’s Best-selling Booklist
Nancy Sheed and Holland Saltsman discuss why USA TODAY’s bestseller list is so unique and how authors and independent booksellers can benefit from its return.