Episode 161: How To Sustain Book Sales Long After Launch Day
Alison Fragale returns to share the behind-the-scenes journey of writing her debut book, building a strong brand, and leveraging speaking opportunities to drive lasting impact.
Episode 160: Marketing With Intention and Showing Up Where It Matters
Carol Morgan talks about how she has used her books to establish credibility, grow her business, and show up with intention across multiple platforms.
Episode 147: Unlocking Book Marketing Success With the Four Reach Commitments (Bonus Season Part 2)
Becky Robinson outlines the four Reach Commitments that are necessary for expanding your audience and creating a lasting impact: value, consistency, longevity, and generosity.
Episode 140: Shifting Your Book Marketing Mindset
Julee Balko delves into the mindset shift she made from marketing her first book to marketing her second book.
Episode 139: Bringing the Vulnerability of a Memoir to Social Media
Ginelle Testa shares the inspiration behind writing a deeply personal book and their journey of overcoming addiction and finding self-love.
Episode 121: Keeping Your Foot on the Gas
Juliet Starrett discusses how PR firms help to maintain momentum after a book launch.
Episode 120: Unveiling The Secrets of Successful Authors
Juliet Starrett reveals effective ways to pitch your book to publishing companies.
Episode 119: Building a dynamic launch team
Robbie Samuels gives insight into methods authors can use to establish effective launch teams.
Episode 118: How to Gain Exposure for Your Book
Ben Fox discusses how authors can gain increased exposure.
Episode 117: Expectations Versus the Reality of Book Marketing
Shanna Hocking talks about the challenges of the book marketing journey and knowing when to re-strategize your book plan.