A Digital Marketing Agency

Launching Books, Building Networks, Amplifying Messages

We’re an experienced, creative, strategic team specializing in marketing books and connecting leadership and business professionals with ever-growing networks. We partner with you at every stage of your online influence-building and book marketing journey.

Partner with us

To Reach New Audiences, Grow Your Influence, And Sell More Books

Building Your Online Influence is Our Expertise

We create and implement customized marketing strategies to support authors and thought leaders who are ready to make a real difference with their message. Our robust networks of influencers lie at the heart of our team’s ability to communicate and boost your brand. When you partner with us, you partner with hundreds of high-level business and leadership bloggers, corporate champions, and buzz builders.

See how we start with strategy. >>

Book Launch Marketing

With a well-executed book marketing strategy, you can enjoy the credibility and profits that you receive from being a truly successful author. Since 2012, the Weaving Influence team has helped authors launch more than 100 books. We’ve helped non-fiction, business, self-help, faith-based, fiction, and even children’s book authors connect to their ideal audiences, and now we’re ready to help you do the same.

View book launch packages. >>

Collaborate with us

We Showcase The Authors & Speakers Behind The Top Leadership Books And Ideas

The Reach More Readers Workshop

This virtual, interactive training is designed to give you an overview of digital book marketing strategies and tactics to help you reach the biggest possible audience.

This workshop will give you practical tips to be more effective in using online channels to share your ideas, grow your influence, and connect with potential customers. We’ll introduce the Reach Framework, helping you understand the basics and exploring advanced strategies to increase your reach.

Discover Our Exclusive Webinars

We offer regular events to fuel your personal and professional growth and development. Set aside your lunch hour to hear from authors of the latest top business and leadership titles. See our calendar of events to join one of our upcoming webinars live, or watch any of our recorded, archived webinars for free, anytime.

View our webinar services. >> 

Book Marketing Action Podcast

Tune in to the Book Marketing Action Podcast. Your host, Becky Robinson—founder and CEO of Weaving Influence—shares actionable strategies and effective solutions learned over the last eight years, as well as interviews with authors, sharing their tips on successful book marketing. At the end of each episode, don’t forget to listen for a new action that you can take to make the biggest difference for you and your book.

Book Marketing Action Guide Course

The Weaving Influence Lab, a branch of Weaving Influence, Inc., is an online learning platform for authors. Our signature course, The Book Marketing Action Guide, is a comprehensive 4-phase course that is designed to help authors build their platforms, launch or re-launch their books, and get their books to their intended audiences.

Learn with us

Our Team Of Experts Share Their Knowledge & Skills To Help You Succeed Online

Read the Latest Blog Articles

Learn From Our Team Of Marketing Specialists

Bestseller Status Is (not only) About Ego

Bestseller Status Is (not only) About Ego

I had an email from a potential client overnight. In response to an article I sent him about Amazon and bestseller status, he replied that working to get bestseller status on Amazon seems like an ego play. While there is certainly some element of ego involved when...

Episode 104: Building a Thriving Community with Dennis Pitocco

Episode 104: Building a Thriving Community with Dennis Pitocco

Photo by Somsak Sudthangtum / 123rf.com Click here to listen on your device and subscribe!  Welcome to Season 3 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your...

Learning the importance of Amazon Reviews: A Look at Bestsellers

Learning the importance of Amazon Reviews: A Look at Bestsellers

On any given day, when you visit the bestselling books on Amazon, you’ll observe a few trends:  Many of the top 20 bestselling books are fiction. As I am writing this, 6 of the top 20 are fiction. TikTok sensation Colleen Hoover holds three of those bestsellers...

Use the Calendar to Inspire Creative Book Marketing Ideas

Use the Calendar to Inspire Creative Book Marketing Ideas

Earlier this week, my book, Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause, passed its 6-month mark. I used this as a motivation to reach out to my list for additional support in reaching more readers. I got a fantastic response,...

Episode 102: Sustaining the Energy to Write with Martha Anne Toll

Episode 102: Sustaining the Energy to Write with Martha Anne Toll

Photo by nanastudio / 123rf.com Click here to listen on your device and subscribe!  Welcome to Season 3 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence...