Our Mission

Creating Opportunities for Your Message to Reach a Wider Audience

Growing Your Online Influence

We believe that investing time in marketing your message and business online will create measurable results and impact. Like any worthwhile endeavor, success in digital marketing is a long-term venture. To ensure your success, we start with strategy: exploring your goals with you, as well as identifying what target audiences you want to reach and your style of communication. After hearing your priorities, we’ll map out a strategic plan for widening your online influence. Then, the focus shifts to executing your strategy.

Achieving Results

How Are You Stacking Up?

We know you may have questions about growing your online influence. When someone searches for you online, what do they find? Which social media platforms should you use? How often should you blog? What’s the best way to stay connected with your audience? How do you drive traffic to your website? Our marketing specialists will answer those questions and help you execute the best strategy for achieving your business goals.

Your Website

Your Website

Your digital home base should reflect your personality & experience, while enticing audiences to take the next step and engage directly with you.

Social

Social

Cultivating online relationships is our core strength. Benefit from our staff’s years of social media management & internet marketing experience.

Digital Publicity

Digital Publicity

Our PR team will promote your brand message to influential media outlets, which will create the credibility to fuel your business.

Networks

Networks

We’ll help you mobilize your networks and expand your reach by connecting you with 11,000+ professionals already plugged into our networked communities.

Book Launch

Book Launch

Our strategic partnership will guide your book launch, which creates important momentum for the long-term reach of your message.

Our Approach

Helping You Maximize Your Online Reach Throughout Our Partnership

Online Influence Assessment

Online Influence Assessment

Online Influence Assessment
Most author’s expertise is not accurately reflected by their online presence, so we’ll start by analyzing yours. How current are your social media accounts? What existing networks can help spread the word about your book? We’ll find your existing fan bases and grow them. We’ll also help you identify and connect with new target audiences through our professional networks.
Strategy and Engagement

Strategy and Engagement

We partner with clients who we believe will make a difference in the world. Our first step is creating a strategic marketing plan using our professional networks and capabilities in key areas: branding/messaging, social media, web developement, content strategy, email marketing, network mobilization, digital media, and speaker positioning. We’ll recommend techniques and tactics in each area to help you reach your strategic business goals.
 

Cutting Through The Noise

Why Should Audiences Choose You?

When readers and professional audiences can access more knowledge than ever before, why should they choose your message? The key is cutting through the noise. A strong online presence for your book and brand matters; without it, your message can get lost. At Weaving Influence, we’ll establish and refine your digital brand by connecting with your current audiences and building awareness and engagement with new audiences.

Cutting Through The Noise
Connect

Connect

We connect authors and thought-leaders to the right target audiences and professional networks.

Build

Build

We build community around world-changing branding messages and marketing ideas.

Ignite

Ignite

We ignite powerful movements around innovative ideas that fuel your strategic business goals.

From Our Clients

See What Our Long-Term Clients & Strategic Partners Have To Say About Us

~ Nate Regier, CEO & Co-founder of Next Element & author of 'Conflict Without Casualties'
“Weaving Influence can be summed up as open, intuitive, kind, professional, conscientious, talented, fun, passionate, caring, curious, connected, and dedicated. They truly care about us as people as well as our company’s success. And they deliver results! We’ve seen positive gains in every metric identified for our engagement. They are the kind of partner we envision alongside us for a long time.”…
~ Nate Regier, CEO & Co-founder of Next Element & author of ‘Conflict Without Casualties’
~ Mark Miller, VP of Leadership Development at Chick-fil-A
“Becky Robinson and the Weaving Influence team are amazing. They’re professional, insightful, helpful, and they drive results. My platform has increased dramatically since we started working together. I’ve recommended them to every author I know.”…
~ Mark Miller, VP of Leadership Development at Chick-fil-A
~ Melissa Lamson, Founder of Lamson Consulting LLC
“Working with Weaving Influence has been truly a dream by architecting a group of consummate social media and PR professionals: highly qualified, extremely responsive, and a joy to work with. More importantly, I’ve seen dramatic results. In addition to landing articles and interviews in high profile publications, I’m making more connections with potential clients.”…
~ Melissa Lamson, Founder of Lamson Consulting LLC
~ Dan Olsen, Author of 'The Lean Product Playbook'
“I didn’t have much time to think about marketing my book until just before my launch. Fortunately, I was referred to Becky and her team, who jumped in and started helping with my launch right away. I was extremely impressed with how quickly Weaving Influence created and executed a PR plan. They also helped me optimize my online presence, create promotional graphics and tweets, and so much more.”…
~ Dan Olsen, Author of ‘The Lean Product Playbook’
~ Marcia Reynolds, Author of 'The Discomfort Zone'
“The webinar I did with Becky and her Weaving Influence team was the kicker my business needed. Not only did I sell books, but the visibility led to me to connect both with new prospects and with old clients who thought it was time to hire me again. Becky’s team did great work getting the word out and supplying me with what I needed to attract people from my lists as well.”…
~ Marcia Reynolds, Author of ‘The Discomfort Zone’
~ Karin Hurt, CEO & Founder of Let's Grow Leaders
“Working with Weaving Influence has been vital for building my brand and growing my business. I’ve been consistently placed in big name publications like Forbes, Inc, and Fast Company, and now have a strong network of reporters who pro-actively reach out for quotes. Everyone I’ve worked with at Weaving Influence is passionate about my business and helping it to grow.”…
~ Karin Hurt, CEO & Founder of Let’s Grow Leaders

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