About Us
Our Mission
Creating Opportunities For Your Message To Reach A Wider Audience
Growing Your Online Influence
We believe that investing time in marketing your message and business online will create measurable results and impact. Like any worthwhile endeavor, success in digital marketing is a long-term venture. To ensure your success, we start with strategy: exploring your goals with you, as well as identifying what target audiences you want to reach and your style of communication. After hearing your priorities, we’ll map out a strategic plan for widening your online influence. Then, the focus shifts to executing your strategy.
Achieving Results
How Are You Stacking Up?
We know you may have questions about growing your online influence. When someone searches for you online, what do they find? Which social media platforms should you use? How often should you blog? What’s the best way to stay connected with your audience? How do you drive traffic to your website? Our marketing specialists will answer those questions and help you execute the best strategy for achieving your business goals.
Your Website
Your digital home base should reflect your personality & experience, while enticing audiences to take the next step and engage directly with you.
Social
Cultivating online relationships is our core strength. Benefit from our staff’s years of social media management & internet marketing experience.
Digital Publicity
Our PR team will promote your brand message to influential media outlets, which will create the credibility to fuel your business.
Networks
We’ll help you mobilize your networks and expand your reach by connecting you with 11,000+ professionals already plugged into our networked communities.
Book Launch
Our strategic partnership will guide your book launch, which creates important momentum for the long-term reach of your message.
Our Approach
Helping You Maximize Your Online Reach Throughout Our Partnership
Online Influence Assessment
Most author’s expertise is not accurately reflected by their online presence, so we’ll start by analyzing yours. How current are your social media accounts? What existing networks can help spread the word about your book? We’ll find your existing fan bases and grow them. We’ll also help you identify and connect with new target audiences through our professional networks.
Strategy and Engagement
We partner with clients who we believe will make a difference in the world. Our first step is creating a strategic marketing plan using our professional networks and capabilities in key areas: branding/messaging, social media, web development, content strategy, email marketing, network mobilization, digital media, and speaker positioning. We’ll recommend techniques and tactics in each area to help you reach your strategic business goals.
Cutting Through the Noise
Why Should Audiences Choose You?
When readers and professional audiences can access more knowledge than ever before, why should they choose your message? The key is cutting through the noise. A strong online presence for your book and brand matters; without it, your message can get lost. At Weaving Influence, we’ll establish and refine your digital brand by connecting with your current audiences and building awareness and engagement with new audiences.
Connect
We connect authors and thought-leaders to the right target audiences and professional networks.
Build
We build community around world-changing branding messages and marketing ideas.
Ignite
We ignite powerful movements around innovative ideas that fuel your strategic business goals.
From Our Clients
See What Our Long-Term Clients and Strategic Partners Have To Say About us
Our Core Values
Providing Direction For Our Client Interactions & How We Partner With Each Other
Excellent Execution
Inclusive Community
Respectful Collaboration
Intentional Growth
Unwavering Integrity
Valuable Contribution
Meet the Team
We Aim To Create an Environment Where People Can Do The Work They Love & Grow In Relationships
Founder & CEO
Becky
Chief Operating Officer
Amy
Human Resources
Dee Dee
Marketing Services Manager
Wendy
Founder & CEO
Becky Robinson
Chief Operating Officer
Amy Driehorst
Human Resources
Deirdre Honner
Marketing Services Manager
Wendy Haan
Operations Manager
Kristin
Social Media Marketing Manager
Aubrey
Marketing Strategist and Account Manager
Allyson
Project Manager
Kelly
Operations Manager
Kristin Elliott
Social Media Marketing Manager
Aubrey Pastorek
Marketing Strategist and Account Manager
Allyson Jansen
Project Manager
Kelly Edmiston
Social Media & Content Marketing Specialist
Isabel
Social Media Specialist
Kelly C
Social Media Specialist
Jasmin
PR Specialist
Nicole
Social Media & Content Marketing Specialist
Isabel Thornton
Social Media Specialist
Kelly Charpie
Social Media Specialist
Jasmin Haffees
PR Specialist
Nicole Vogt
PR Specialist
Franchesca
PR Specialist
Elizabeth
Consultant & Editor
Carrie
Senior Developer
Jacqueline
PR Specialist
Franchesca Conner
PR Specialist
Elizabeth Mars
Consultant & Editor
Carrie Koens
Senior Developer
Jacqueline Treloar
Web & Graphic Designer
Russ
Lead Graphic Designer
Rachel
Publishing Specialist
Lori
Web & Graphic Designer
Russ Hawkins
Lead Graphic Designer
RACHEL ROYER
Publishing Specialist
LORI WEIDERT
Work With Us
We’re always looking for skilled professionals in the areas of Public Relations, Project Management, Content Writing, Social Media, and Graphic Design who are eager to contribute to our community and who thrive working in a virtual environment.