Creating Opportunities For Your Message To Reach A Wider Audience
Growing Your Online Influence
We believe that investing time in marketing your message and business online will create measurable results and impact. Like any worthwhile endeavor, success in digital marketing is a long-term venture. To ensure your success, we start with strategy: exploring your goals with you, as well as identifying what target audiences you want to reach and your style of communication. After hearing your priorities, we’ll map out a strategic plan for widening your online influence. Then, the focus shifts to executing your strategy.
How Are You Stacking Up?
We know you may have questions about growing your online influence. When someone searches for you online, what do they find? Which social media platforms should you use? How often should you blog? What’s the best way to stay connected with your audience? How do you drive traffic to your website? Our marketing specialists will answer those questions and help you execute the best strategy for achieving your business goals.
Your digital home base should reflect your personality & experience, while enticing audiences to take the next step and engage directly with you.
Cultivating online relationships is our core strength. Benefit from our staff’s years of social media management & internet marketing experience.
Our PR team will promote your brand message to influential media outlets, which will create the credibility to fuel your business.
We’ll help you mobilize your networks and expand your reach by connecting you with 11,000+ professionals already plugged into our networked communities.
Our strategic partnership will guide your book launch, which creates important momentum for the long-term reach of your message.
Helping You Maximize Your Online Reach Throughout Our Partnership
Online Influence Assessment
Most author’s expertise is not accurately reflected by their online presence, so we’ll start by analyzing yours. How current are your social media accounts? What existing networks can help spread the word about your book? We’ll find your existing fan bases and grow them. We’ll also help you identify and connect with new target audiences through our professional networks.
Strategy and Engagement
We partner with clients who we believe will make a difference in the world. Our first step is creating a strategic marketing plan using our professional networks and capabilities in key areas: branding/messaging, social media, web development, content strategy, email marketing, network mobilization, digital media, and speaker positioning. We’ll recommend techniques and tactics in each area to help you reach your strategic business goals.
Cutting Through the Noise
Why Should Audiences Choose You?
When readers and professional audiences can access more knowledge than ever before, why should they choose your message? The key is cutting through the noise. A strong online presence for your book and brand matters; without it, your message can get lost. At Weaving Influence, we’ll establish and refine your digital brand by connecting with your current audiences and building awareness and engagement with new audiences.
We connect authors and thought-leaders to the right target audiences and professional networks.
We build community around world-changing branding messages and marketing ideas.
We ignite powerful movements around innovative ideas that fuel your strategic business goals.
From Our Clients
See What Our Long-Term Clients and Strategic Partners Have To Say About us
Weaving Influence can be summed up as open, intuitive, kind, professional, conscientious, talented, fun, passionate, caring, curious, connected, and dedicated. They truly care about us as people as well as our company’s success. And they deliver results! We’ve seen positive gains in every metric identified for our engagement. They are the kind of partner we envision alongside us for a long time.
Nate Regier, CEO & Co-founder of Next Element & author of Conflict Without Casualities
Becky Robinson and the Weaving Influence team are amazing. They’re professional, insightful, helpful, and they drive results. My platform has increased dramatically since we started working together. I’ve recommended them to every author I know.
Mark Miller, VP of Leadership Development at Chick-fil-A
I didn’t have much time to think about marketing my book until just before my launch. Fortunately, I was referred to Becky and her team, who jumped in and started helping with my launch right away. I was extremely impressed with how quickly Weaving Influence created and executed a PR plan. They also helped me optimize my online presence, create promotional graphics and tweets, and so much more.
Dan Olsen, Author of The Lean Product Playbook
The webinar I did with Becky and her Weaving Influence team was the kicker my business needed. Not only did I sell books, but the visibility led to me to connect both with new prospects and with old clients who thought it was time to hire me again. Becky’s team did great work getting the word out and supplying me with what I needed to attract people from my lists as well.
Marcia Reynolds, Author of The Discomfort Zone
Working with Weaving Influence has been vital for building my brand and growing my business. I’ve been consistently placed in big name publications like Forbes, Inc, and Fast Company, and now have a strong network of reporters who pro-actively reach out for quotes. Everyone I’ve worked with at Weaving Influence is passionate about my business and helping it to grow.
Karin Hurt, CEO & Founder of Let’s Grow Leaders
Our Core Values
Providing Direction For Our Client Interactions & How We Partner With Each Other
Work with and because of our clients. Co-own their goals and success, just as we share in colleagues’ wins.
Share generously of our time, expertise, knowledge, and networks.
Be ready, willing, and available to help when needed.
Do what we say we’ll do. Own up to mistakes, and do whatever it takes to make it right.
Create virtual work that allows space for personal and family priorities; innovate and adapt in order to meet clients’ goals.
Grow every day – individually, as a company, and with our clients.
Meet the Team
We Aim To Create an Environment Where People Can Do The Work They Love & Grow In Relationships
Founder & CEO
Vice President of Client Services
Vice President of Operations
Business Development +
Book Launch Consultant & Editor
Lead Graphic Designer
Web Project Manager
Marketing Account Manager
Social Media Specialist
Social Media Specialist
Web & Graphic Designer
Work With Us
We’re always looking for skilled professionals in the areas of Public Relations, Project Management, Content Writing, Social Media, and Graphic Design who are eager to contribute to our community and who thrive working in a virtual environment.