Book Launch Packages

That Maximize Results

reach your business goals by marketing your book

Weaving Influence offers unique and innovative approaches to create momentum for nonfiction titles while staying focused on the author’s bigger picture goals for their life and work.

We are experts launching business and leadership books. Since 2012, we’ve launched more than 200 books, partnering with authors to expand their influence and reach, while creating a lasting legacy for their important work.

What We Do

Our team of experts is here to support you every step of the way. We know that each book launch has unique goals and needs, so we offer a variety of service packages customized to each author. Take a look below at what we can do for you, then reach out if you want more details.

Book Launch Strategic Planning

Strategic Planning

We partner with you to implement our strategic best practices and a timeline for book launches that will serve as a roadmap to your success. We also offer ongoing coaching to ensure you are equipped to maximize the effectiveness of your launch efforts.

Network Mobilization

We provide you with email assets and ongoing coaching on how to communicate with your network to help promote your book while driving sales and reviews. Mobilizing your network is key to gaining additional reach and exposure for your book.

Book Launch Network Mobilization
Book Launch International Launch Team

International Launch Team

We will reach out to our Team Buzz Builder members and other top-tier bloggers and influencers, offering them copies of your book to read and review. We also request that launch team members share your book through social media and through their networks. Early Amazon reviews help build your book’s credibility and fuel discoverability of your book. Social sharing amplifies the reach of your book globally and gets your message across digital channels leading up to launch.

Digital Marketing Assets

We create custom graphics that include quotes from your book, endorsements, and calls-to-action to pre-order and purchase. We also offer best practices for social media posting, as well as optimized graphics for updating your channels. We’ll also create and/or update your Amazon Author Central profile and provide guidance on updating your Goodreads profile.

Book Launch Digital Marketing Assets
Book Launch Webinars


We will produce, promote, and moderate a webinar with you in support of your book launch, marketing the event to our targeted and high-impact list. We offer training in advance of the webinar to help prepare you, and we’ll support you with any follow-up needs. Our webinar audience is engaged and interactive, and many report buying or pre-ordering books as a result of attending these events.


Our team will develop a comprehensive media strategy, including identifying key messaging, media contacts, and target audiences. We craft compelling pitches for potential placements, manage connecting with the media, schedule interviews, coordinate articles, and monitor coverage. We also develop a custom press kit and any needed press releases around the launch of your book.

Book Launch Podcast Pitching + Media Relations
Book Launch Digital Advertising

Digital Advertising

We create, execute, and monitor ads on and relevant social media channels for the purpose of growing your audience in advance of the book launch and promoting the book during and after the launch.

Virtual Launch Party

We will provide support in designing, delivering, and managing a virtual launch party in celebration of your book. A virtual launch party is a great way to boost sales and reviews of your book on launch day, plus give you the opportunity to enlist the assistance of your network to get the word out about your new book. You will also receive the recording of the event for use in your long-term marketing efforts on social media, blogs, newsletters, and email announcements.

Book Launch Virtual Launch Party



Launch team

Platinum webinar

Social media promotional graphics

PR pitching to podcast outlets

Customized strategic plan and timeline

PR pitching to media outlets

Press kit

Featured book on

Five email templates to mobilize your networks

Five customized promotional emails to mobilize your networks

Wire press release

Featured sponsor on for three months

All book launch packages also include the following services: 

Optimized Amazon Author Central and Goodreads profiles, dedicated author page on our website, and complimentary one-year access to Book Marketing Action Guide course.

Are you ready to send your book out to the world?

Contact our team to discuss how we can support you.