by Whitney Heins | Apr 12, 2016 | Marketing
I remember the day it occurred to me that being a broadcast journalist in the 21st century wasn’t quite how I dreamed it would be. It was during my first job out of college at a local TV station in Charlottesville, Virginia where I was a “one-man-band” reporter. That...
by Becky Robinson | Jul 21, 2015 | Marketing
Although my team and I have launched over 50 books, I’ve attended very few book launch parties. This is partly because we serve busy people all around the country, and very few take the time to plan and enjoy a party for their books. I recently had the pleasure...
by Becky Robinson | May 5, 2015 | Marketing
Since early 2012, my team and I have helped to launch 50 books, mostly business/leadership titles. We’ve worked with a variety of authors, with a combination of first time and veteran authors. We’ve done a mix of traditionally published and self-published...
by Guest Author | Apr 14, 2015 | Marketing
Remember vinyl records? How about film cameras? Today vinyl is the fastest growing sector of the music industry. Given up for dead only a few years ago, artists now release on vinyl in addition to digital downloads and CDs. The manufacturers who halted production on...
by Becky Robinson | Apr 7, 2015 | Marketing
This week, my team and I are supporting the launch of Mark Miller’s 5th book, Chess Not Checkers. Since the book opened up for reviews yesterday, more than 100 people have shared Amazon reviews on the book. This completely exceeded even our best assumptions...
by Becky Robinson | Mar 17, 2015 | Marketing
Thousands of business books are published each year, and few find an audience outside an author’s already existing community of colleagues and friends. We are constantly looking for ways to help our clients’ books create the biggest impact possible by...