by Becky Robinson | Aug 1, 2013 | Marketing
Launching/marketing a book can require a significant investment of time and money. As much as possible, seek to leverage free resources and opportunities so that you spend your money on services that aren’t free. This tip will be especially helpful for you if...
by Becky Robinson | Jul 25, 2013 | Marketing
If you are an author and looking for new ways to connect with readers and market your book, Goodreads is a great platform for you. We’ve been using Goodreads with authors and are excited about the potential connections we can help our authors make with readers....
by Becky Robinson | Jul 18, 2013 | Marketing
We’re in a book launch break at Weaving Influence, with exciting launches planned this fall and one month free of book launches this summer. I’ve heard people say that you should never launch a book in a month that starts with “J,” but I tend...
by Guest Author | Jun 27, 2013 | Marketing
This post comes from Charlotte Ashlock, Digital Producer & Editor at Berrett-Koehler Publishers. I was so interested in her recent book launch experience with Rob Jolles, I asked her if she would turn it into a guest post to share with all of you. I’m so...
by Becky Robinson | Jun 11, 2013 | Marketing
Our web design/development team is wrapping up a new website this week for a special friend and client, Erin Schreyer. (As soon as she’s ready to unveil the site, I’ll share a link!) We’re excited for her — it’s a beautiful site — and...
by Becky Robinson | May 9, 2013 | Marketing
This week, my team and I have been lamenting some recent changes to Twitter. As a result of these changes, we need to find new solutions to serve our clients. Here’s an example: we’ve been experimenting with Twitter chats, using an app called Tweetchat....
