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Best Book Launch Tips: Three Ways Authors Use Bonus Offers to Drive Sales

Best Book Launch Tips: Three Ways Authors Use Bonus Offers to Drive Sales

by Becky Robinson | Sep 5, 2013 | Marketing

Buy my book, send me a receipt, and I’ll send you bonuses worth (insert $$ value here). The practice of creating bonus offers to celebrate the launch of a book has been around a while, and doesn’t seem to be fading. While the practice continues, it is...