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How to Handle Haters & How They Can Help You on Social Media
Social media is a great way to brand and market a new product, reach your target audience, and most importantly connect with your customers. No kidding. Opinions are inevitable, they can bring about positive change and are all the more direct via social media. You...
Your Leadership Character Matters Most
When I started my journey in the leadership blogging space nearly 5 years ago, I focused a large amount of mental attention on the skills I thought I should have. At one point, I remember driving past our local Wendy's restaurant and wondering if I should apply for a...
Featured on Friday: Mark Miller
Next week, we're celebrating the launch of Mark Miller's new book, The Heart of Leadership. To get the celebration started, we are honored to host a guest post from Mark for Featured on Friday. If you want to help spread the news about his book launch, use these free...
Embrace Your Inner Spur
The San Antonio Spurs are what many sports fans would refer to as a dynasty. One of a few professional basketball teams in the state of Texas, the Spurs are consistent every season. With a perfect mix of leadership, youth and experienced veterans, it’s a safe bet that...
Featured on Friday: Linda Freeman
Curious about the Featured on Friday posts? Learn more. After working on the successful launch of Help Them Grow or Watch Them Go last September, I was introduced to today's featured client, and began work on the initial launch of her first book. Over the last ten...
The Most Important Customers
I'd like to tell you that the authors my company serves are our most important customers. If I did, it would be (mostly) true. Our company would not exist if not for the amazing authors who partner with us to build their online influence. But like every business, my...
The Five-Star Approach to Book Reviewing
When a friend asked me to post an Amazon review about his book recently, and gave me a copy, I readily agreed. I have known this friend and his former wife for almost 25 years. I have been a supporter of this book since its inception, when a series of monumental life...
Featured on Friday: Rachel Royer
Curious about the Featured on Friday posts? Learn more. If you've seen any of the beautiful book launch graphics that we share on social media, chances are that one of our two amazing graphic design contractors are behind them. As someone who is "artistically...
Become the Hero of Your Talent Story
The end of the first chapter of Take Charge of Your Talent by Don Maruska and Jay Perry includes this "Talent Takeaway": "Your talent is a story you can transform. When you position yourself as the hero of your story and follow a clear set of actions to act out that...
Featured on Friday: Don Maruska & Jay Perry
Curious about the Featured on Friday posts? Learn more. This week we’re igniting the buzz for Take Charge of Your Talent. The official buzz week begins on Monday, but today we're giving you a preview of what you have to look forward to, and letting you in on all the...
Is Building Online Influence a Worthwhile Investment?
As the owner of a social media consulting/implementation company, questions about the value of investing in social media keep me up at night. They wake me up in the morning. I want my contributions to clients to be valuable and worthwhile. I want to sell services that...
Vital Tips to Prevent Social Media Fails
Social media is vital for all types of business, including brick-and-mortar businesses not just online retailers. It provides an opportunity for effective and personalized communication, and to grow awareness in this new culture of "online living" that now permeates...