If we were chatting in real life and I asked about your worst customer service experience, I would bet that you could come up with at least one story to share. My “never again” list includes a major airline and a cell phone company. But it can go both ways, and I’ve also had some very pleasant experiences which I’m quick to share about through social media.
As we work with customers and clients, our goal is to provide the kind of service that we would like to receive – the kind of service we want people to talk about. If you’re involved in sales, leadership, management, or customer-centric work, you may already be familiar with CustomerThink.com and the man behind it. But… did you also know he was preparing to launch a book on the subject?
Meet Bob Thompson
Bob is founder and CEO of the research and publishing firm CustomerThink Corporation, and the editor-in-chief of CustomerThink.com, the world’s largest online community dedicated to helping business leaders develop and execute customer-centric business strategies. An author, keynote speaker and international authority on business management trends, he has been a thought leader in customer-centricity since 1998. Before starting his firm, Thompson held sales and technical leadership positions at IBM, where he advised companies on the strategic use of information technology to solve business problems and gain a competitive advantage.
Bob’s new book, Hooked on Customers, takes a fresh look at customer-centric business management, exploring what he has identified as the five key organizational habits that enable any company to execute its business strategy more effectively and, ultimately, to outperform its competitors.
Connect with Bob Online
We’re excited about being a part of Bob’s book launch team, and it’s time to give you the opportunity to get to know him better and participate in building the buzz this June. If you are interested in being involved in the promotion of Hooked on Customers – including interviewing Bob, receiving a guest post, or reviewing the book – please take a minute fill out THIS FORM. As we get closer to the launch, someone from our team will be in touch with additional information and promotion materials.
Ready to start promoting now? Go ahead and Send This Tweet!
I’m excited about building the buzz for #HookedOnCustomers by @Bob_Thompson! http://bit.ly/HOC_Amazon