We do a lot of book launching around here. And while many of our processes and tools have changed over the years, there’s one aspect of our book launch work that has been steadfast – the important role that the volunteer members of Team Buzz Builder (TBB) play in our book launch success.
Without them, we would be one megaphone, shouting our news to the world. Instead, the members of Team Buzz Builder help us amplify the message of our clients, and spread the word in the U.S., Canada, Kenya, Australia, and beyond.
One of our most faithful members lives a relatively quiet life in Michigan, but uses the power of the internet to support our authors and their books.
Meet Jane Anderson
Jane graciously agreed to answer some questions I sent her this week (very last minute) about why she enjoys being a part of TBB and what keeps her occupied when she’s not promoting our newest book. Thanks, Jane!
How did you connect with Weaving Influence?
In early 2013 I had the opportunity to meet Becky Robinson and a few of the Weaving Influence team members. My takeaway from that meeting was, “Wow! I want to be on the inside circle of that team.” It was obvious from our conversations that this team shared my values: faith, integrity, discernment, compassion, family priorities, and encouragement.
Why do you like being a part of TBB?
Even though I don’t have the necessary skills to work with other Weaving Influence business segments, I am a full-on devotee to Team Buzz Builder. I am inside the circle of every book promotion. I get to communicate though social media and email with individuals who are consistently positive and a source of encouragement.
I love that through TBB I have the privilege of supporting authors who put their soul into writing a book.
What benefit do you receive from being a part of TBB?
When I first signed up to be a Buzz Builder I thought it was to get a free book now and then, but it is so much more than the free book. I am not a leader, but I am a student of leadership. I am not an aspiring author, but through TBB I am introduced to awesome men and women who are authors of excellent books that align with my interests and field of study. Being a Buzz Builder, I have a steady stream of books to read on important topics, plus I get to listen in on author chats and have even gotten personal emails from them.
I get to surround myself with people I consider probably the most positive members of the human race.
If someone asked you why they should join TBB, what would you tell them?
If I don’t believe in something I won’t promote it, but I often promote joining Team Buzz Builder. I love reading and through TBB I get free books, often signed by the author. Being a member of TBB also means I receive an email that has ready-made tweets for easy book promotion. I get a letter inside each book from Becky Robinson, the CEO of Weaving Influence, and each letter is an encouragement in some way, as well as informative about the book I just received.
The books promoted by TBB are all relevant to current business culture.
If you are a lifelong learner, these books will feed your intellect because they are written from experience and impeccable research. This is why I joined TBB and why I encourage others to join too.
Tell us a little bit about your life outside of TBB…
My family is everything to me. I have a husband, two married children, and 5 grandchildren.
Though we like the convenience of living near a larger city, our getaway cabin on 20 secluded acres in Northern Michican feeds our passion for nature and a simpler lifestyle. Cabin life is also conducive to enjoying my favorite hobbies: reading, writing, walking, and card making.
When I was in school my favorite assignments were book reports, and as an adult, I love blogging. If there is one skill I know I have it is to help and support others. Neither encouraging nor helping are marketable business skills, but I use them daily to make a difference.
As a result of the book reviews I’ve been writing I was invited to publish them on bizcatalyst360.com which will be an advantage for the authors, too.
I edit newsletters and curate articles for a local non-profit, and write business procedures for internal training at organizations. I’m currently helping an organization transform instructor led training materials into online courseware, which has been a rewarding challenge.
Connect with Jane Online
Interested in becoming a member of Team Buzz Builder? Join us today!
Carrie Koens joined the Weaving Influence team in May 2012 and has held a number of roles, including three years as the Book Launch Director (a title she stepped away from in June 2016 in order to focus on the needs of her growing family), and she currently serves the team as a Writer and Consultant. An INTJ with a penchant for culture, book stores, Parisian cafés, Indian curry, British mystery shows, and her passport, you can find her on Twitter @CGKoens.