Different is Good

Different is Good

Mackinac Island fudge.  Cherry cordial.  Moose tracks. My favorite three flavors of ice cream. Why do I like them? Well, they all have chocolate in them, so that must be important to me. They all have bits of something to add texture, so that must be important to me....

Getting the Conversation Started

Five months ago – in May of this year – Becky offered me the opportunity to work as a contractor for Weaving Influence. As an English major who had just quit my job as a pharmacy tech, I couldn’t believe my ears when she told me about the work I might be doing...
Ready to Launch

Ready to Launch

Launching a book requires a big effort, and I am honored that my team and I can walk with authors as they incorporate strategic plans for using social media channels to launch their books. We have some exciting book launches to celebrate this fall, including the...
Idealism and Doing the Hard Thing

Idealism and Doing the Hard Thing

“In anything worth doing, there is a necessary downside. In order to experience ultimate satisfaction, you must embrace the hard things.”  Jeff Goins, Wrecked. I got up early on Sunday morning and read Jeff Goins’ new book, Wrecked, in one sitting....
Why a Book Launch is Like a Wedding

Why a Book Launch is Like a Wedding

Something big is about to happen in your life. A milestone birthday. Any birthday. A wedding. A new baby. A new home. An anniversary. A retirement. Each event deserves a party. So does a new book. Launching a book represents a major accomplishment for anyone, and so...