by Becky Robinson | Oct 4, 2016 | Influence Building
My team and I are proud of the work we’re doing at Hometown Reads. Read about our growth in this recent press release. In order to share a deeper update with our Weaving Influence audience, we thought we’d interview Heather Manning, a Hometown Reads author who is also...
by Becky Robinson | Aug 29, 2013 | Marketing
When many authors consider events for promoting their books, they think about in-person events: book signings, launch parties, even book tours. As bookstores close, budgets shrink, and schedules fill and as authors seek to grow their influence beyond their own...
by Becky Robinson | May 16, 2013 | Book Launch
I’m not super comfortable with video, which inspires me to make a commitment to film and share more. Even so, with the registration deadline to the 2013 Berrett-Koehler Book Marketing event fast approaching, I wanted to film and share a quick book promo tip via...
by Becky Robinson | Apr 26, 2013 | Marketing
From time to time, I work with a client who is uncomfortable with self-promotion. If you want to write, publish, and market a book, you will need to get used to the idea of promotion, but not of yourself. You need to be committed enough to your message to promote it....