by Guest Author | Oct 29, 2013 | Social Media
Or, why having a large Facebook following is not enough… You’ve spent months building up your social following on Facebook. You’ve run fan-gating promotions, optimized the images on your profile and even included social icons on all your marketing materials....
by Becky Robinson | Feb 21, 2013 | Marketing
When you launch your book, your friends, colleagues, fans, and followers will be excited to help you in sharing your book with the world. If they are social media savvy, they may have ideas about how to help you promote their book. Or, they may be social media savvy,...
by Becky Robinson | Feb 7, 2013 | Marketing
When it comes time to launch your book, you will want to communicate with your friends, family, colleagues, neighbors, fans, and followers to let them share in the excitement and celebration of your launch AND to enlist their help in spreading the word about your...
by Becky Robinson | Jul 4, 2011 | Social Media
For me, using social media is all about experimentation. Try something. If it works, try it again. Didn’t work so well? Tweak it a little and try again. Recently, I have been experimenting with Facebook Questions. I have tried a few that worked really well....