by Becky Robinson | Jul 26, 2014 | Social Media
I got an email in my inbox this week from Ryan, a new friend who listened to me present at last week’s Berrett-Koehler Book Marketing Event. He followed up on some advice I gave at the conference regarding NOT posting the same update to all your social channels...
by Becky Robinson | Jul 22, 2014 | Social Media
If you have been creating and sharing valuable content and knowledge, you are rich. You have a portfolio of value, waiting to be effectively leveraged for greater returns, for yourself… and more importantly, for the world. Many of the clients we serve have been...
by Becky Robinson | Sep 26, 2013 | Social Media
As the owner of a social media consulting/implementation company, questions about the value of investing in social media keep me up at night. They wake me up in the morning. I want my contributions to clients to be valuable and worthwhile. I want to sell services that...
by Becky Robinson | Aug 15, 2013 | Marketing
My daughter bounced in her seat while waiting for the start of the movie, Percy Jackson: Sea of Monsters. Sea of Monsters is the second movie in a series. While we watched Sea of Monsters, my youngest daughter watched Smurfs 2 with my mother. Preceding the movie:...
by Becky Robinson | May 26, 2012 | Social Media
I’m hoping you haven’t noticed that it’s been nearly two weeks since I last posted on this blog, especially if you’re a client of mine. (Wait, I just gave it away, didn’t I. Blast!) Here’s what I say to my clients: Consistency in...