by Christy Kirk | Feb 18, 2020 | Marketing
We’ve all heard you should never judge a book by its cover, but the reality is we do—and readers do. Authors spend months and sometimes years writing their books, but just minutes making decisions about how the book looks and feels. The visual elements of a book...
by Christy Kirk | Jun 4, 2019 | Marketing
There were approximately 3 thousand books published in the United States in 2018. Of those, fewer than 500 titles made the New York Times bestsellers’ list, and according to Publisher’s Weekly, only 20 of those sold more than 500,000 copies. Selling books, and...