by Becky Robinson | Sep 26, 2013 | Social Media
As the owner of a social media consulting/implementation company, questions about the value of investing in social media keep me up at night. They wake me up in the morning. I want my contributions to clients to be valuable and worthwhile. I want to sell services that...
by Becky Robinson | Sep 19, 2013 | Marketing
Chances are, if you’ve written and published a (business) book, you’re an experienced content creator. Over the years, you’ve written articles or blog posts, curriculum, newsletters, training materials, assessments, keynote speeches, or workbooks. Or...
by Becky Robinson | Sep 18, 2013 | Leadership
Have you ever noticed what happens when people appear on the jumbo-tron in a sports arena? Suddenly, in that moment of recognition, they become more: they smile bigger; their faces light up; they make silly faces or dance. When a spotlight shines on people, they...
by Becky Robinson | Sep 12, 2013 | Leadership
My home office is a delight to me. When I walk through the door and sit down at my desk, I feel a sense of relief. I am doing work I love, in a place I love, with and for clients (and a team) I love. As the leader of a virtual team, comprised of contractors as young...
by Becky Robinson | Sep 5, 2013 | Marketing
Buy my book, send me a receipt, and I’ll send you bonuses worth (insert $$ value here). The practice of creating bonus offers to celebrate the launch of a book has been around a while, and doesn’t seem to be fading. While the practice continues, it is...