by Carrie Koens | Nov 6, 2018 | Marketing
Black Friday and Cyber Monday are just around the corner and marketers everywhere are making last-minute adjustments to their holiday campaigns, attempting to grab the attention of their preferred audience and garner the sales that they need to end the year in the...
by Carrie Koens | Nov 2, 2018 | Social Media
I’ve been on Facebook since 2007 and personally blogging since 2010, but the first time I heard the term “unplugging” was just a few weeks after I began working with Weaving Influence in 2012. I had been involved in the launch of Whitney Johnson’s first book, Dare,...
by Carrie Koens | Oct 16, 2018 | Influence Building
Although necessary, we know that the idea of creating a library of promotional content can quickly become overwhelming, which is why today we’re talking about ways to work smarter, not harder. Whether you have a website with a blog (our best practice), a page on...
by Carrie Koens | Sep 4, 2018 | Marketing
You’ve completed your manuscript and found a way to publish, maybe you’ve even created a Facebook page and Instagram account — that’s great! Now it’s time for the part that everyone seems to hate: asking for help from those you know. In the 17th century, John...
by Carrie Koens | Jul 10, 2018 | Marketing
During our initial meetings with authors and thought leaders over the years, most clients have been very enthusiastic about following our plan to support their launch. They say “yes!” to writing guest blog posts, “yes!” to providing 1-2 posts a week for their own...
