by Guest Author | Jul 16, 2013 | Social Media
Last summer I attended my first blogging conference. (I wore a sock bun and everything!) It was a day packed with useful information, helpful tips and plenty of networking. Though I learned a lot, one idea in particular stuck with me. Scott Kleinberg, of the Chicago...
by Becky Robinson | Jul 15, 2013 | Social Media
This post continues a series of answering social media questions gathered at this year’s BK Authors Co-Op Book Marketing event. You can read Part One and Part Two. Now, for today’s questions. What’s a hashtag?! What do you do with it? Hashtags...
by Carrie Koens | Jul 12, 2013 | Book Launch
In our circle of thought leaders, authors, bloggers, and online influencers, we have connected with a host of talented folks. It doesn’t seem fair to keep them to ourselves, so we’ve decided to share them with you each Friday through guest posts, links,...
by Becky Robinson | Jul 10, 2013 | Influence Building
I’ve been building my company for more than a year now, depending on when you start the calendar. If you count from the first time I worked with a private coaching client (summer of 2011), then it’s two years. If you count from the time I hired my first...
by Guest Author | Jul 9, 2013 | Social Media
A lot has changed in the world of Facebook over the last two years. Shoot, a lot has changed in the world of Facebook over the last two months! It seems every time you log on something has been tweaked, twitched, or swapped out. Between the Edgerank roll out and the...
by Becky Robinson | Jul 8, 2013 | Social Media
This is Part Two in the series of posts answering questions from the BK Author Co-Op Book Marketing Event. You can read Part One here. How do I maximize my blog? I write twice a week now. What else? It is my belief that if you are going to take time to write a blog...
by Guest Author | Jul 5, 2013 | Social Media
Church socials were a big part of my life growing up in the rural South. And, church socials had rules. Frankly, all socials back then, whether put on by the church, quail hunting club or ladies auxiliary had similar norms. You were expected to give, not just come...
by Guest Author | Jul 2, 2013 | Social Media
A few weeks ago, I had a wonderful social media exchange with the community manager of a restaurant here in Chicago called Nellcôte. The interaction eventually led to an invitation for a friend and me to come to dinner as her guest. Needless to say, I was tickled. It...
by Becky Robinson | Jul 1, 2013 | Social Media
I just spent a glorious weekend at the Berrett-Koehler Auhor Co-Op Book Marketing Workshop. As part of the workshop, I presented a panel with Chris Edmonds: “Create Your Active Community with Social Media.” We began by asking the group to write down their...
by Guest Author | Jun 27, 2013 | Marketing
This post comes from Charlotte Ashlock, Digital Producer & Editor at Berrett-Koehler Publishers. I was so interested in her recent book launch experience with Rob Jolles, I asked her if she would turn it into a guest post to share with all of you. I’m so...
