by Whitney Heins | Jun 13, 2017 | Influence Building
It often comes up in conversation with clients–what influence do we, public relations professionals, have on the media? Unfortunately, the answer isn’t simple. Some research shows that up to 80 percent of media coverage is influenced by public relations....
by Sierra Hernandez | Jun 6, 2017 | Influence Building
Growing up as the oldest sibling of four, my parents repeated the phrase “you have to be a good influence.” At times throughout my childhood, this would cause me some frustration, because it felt like an attack on my individual freedom. I later realized it was a...
by Margy Kerr-Jerrett | May 23, 2017 | Influence Building
In the earliest conversations with our authors, we like to make sure one thing is clear: selling books is hard! Though a well-executed book launch can dramatically increase sales, the main goal for most of our authors is not selling books, but building thought...
by Becky Robinson | May 12, 2017 | Influence Building
The Weaving Influence team is gearing up for another trip to the ATD International Conference & Exhibition in Atlanta on May 21–24. It’s a unique opportunity to explore new ideas and possibilities for our company as we quickly approach five years in...
by Elizabeth Johnson | Apr 14, 2017 | Influence Building
We’re taking a break from our regularly scheduled Friday programming (a.k.a., book launches!) to share some exciting updates for Hometown Reads! Not sure what that is? Hometown Reads is a division of Weaving Influence dedicated to connecting authors across the...
by Guest Author | Mar 28, 2017 | Influence Building
When my daughter, her friend, and I dined at Morimoto Asia in Disney Springs recently, we did a few things backwards. As our server, Roberto, prepared to give me the bill, we asked if we could have the warm, wet cloths that the diners adjacent to us had received for...