by Christy Kirk | Mar 10, 2015 | Social Media
Anyone who works with their hands—chefs, carpenters, artists—will tell you that having the right tools for the right job is a critical factor in the quality of their work. It’s the same for those of us in content marketing. Yes, it’s important to have great ideas, but...
by Christy Kirk | Mar 4, 2015 | Social Media
Google+ as a social channel is going away…kind of. Google has announced it’s reorganizing the channel and it’s about to undergo a dramatic change. For most people, this news is a ‘who cares’ announcement because so few people use the social channel. It just never...
by Christy Kirk | Jan 8, 2015 | Social Media
If there is one truth about Facebook, it’s that the social channel is always changing. Some changes turn out to be terrific. Some are a huge challenge. (We’re talking about you, algorithm change that limited reach of branded pages!) This latest change could have...
by Becky Robinson | Sep 9, 2014 | Social Media
… when you show up. If you have worked with me at all, you have heard me say this phrase: “The magic happens when you show up.” If you don’t show up, nothing can happen. When you show up matters. Where you show up matters. What you do when you...
by Becky Robinson | Jul 31, 2014 | Social Media
Talking to some collaborators, they expressed surprise that I blog regularly. Really? My business involves consulting with people about strategies to grow their influence online. The core of my message is that the most important part of anyone’s online presence...
by Becky Robinson | Jul 26, 2014 | Social Media
I got an email in my inbox this week from Ryan, a new friend who listened to me present at last week’s Berrett-Koehler Book Marketing Event. He followed up on some advice I gave at the conference regarding NOT posting the same update to all your social channels...
