by Becky Robinson | Jun 30, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk! In this episode, Becky and Christy guide you through overcoming resistance with network mobilization, where to start, and what to do...
by Becky Robinson | Jun 23, 2020 | Podcast
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk! In this episode, Becky and Christy talk about the importance of Amazon Ads during and after your book launch, how to effectively use...
by Christy Kirk | Jun 4, 2019 | Marketing
There were approximately 3 thousand books published in the United States in 2018. Of those, fewer than 500 titles made the New York Times bestsellers’ list, and according to Publisher’s Weekly, only 20 of those sold more than 500,000 copies. Selling books, and...
by Christy Kirk | Nov 27, 2018 | Marketing
Books are one of the most popular Christmas gifts, and according to retailers, 41% of all books are sold during the Christmas holiday season. We’re deep in the holiday shopping season already — it starts as early as October — but that doesn’t mean it’s too...
by Christy Kirk | Nov 20, 2018 | Marketing
We rely on organic marketing efforts for the majority of our book launches, but during launch week, we like to pull out the stops and buy social ads. Advertising is a reliable way to increase awareness about your product and boost sales, but not all ads or ad...