by Guest Author | Jan 17, 2017 | Inspiration
In November 2016, I read an article posted in a Facebook group of social media lovers. This article, Quit Social Media. Your Career May Depend On It, was written by Cal Newport, author of several books including Deep Work and So Good They Can’t Ignore You: Why...
by Whitney Heins | Aug 2, 2016 | Marketing
It’s back to school season! And, recently I found myself going back to school of sorts when I stumbled upon some old public relations textbooks. Thumbing through them, I thought—“Geez, if I wrote like this, readers would fall asleep halfway through the lede!” Much has...
by Becky Robinson | Sep 18, 2013 | Leadership
Have you ever noticed what happens when people appear on the jumbo-tron in a sports arena? Suddenly, in that moment of recognition, they become more: they smile bigger; their faces light up; they make silly faces or dance. When a spotlight shines on people, they...