by Guest Author | Aug 9, 2016 | Inspiration
When our CEO, Becky Robinson, went to the Berrett-Koehler Marketing Workshop in San Francisco recently, she came away from a client interaction with one 8-word takeaway that resonated enough to make it to her personal Facebook wall as well as our internal Slack...
by Becky Robinson | Feb 6, 2015 | Inspiration
As far as I can remember, it started with a square of dark chocolate. I first met Maren and Jamie Showkeir at a Berrett-Koehler event in San Francisco during the summer of 2013. In a room where many of the people had long-lasting friendships and collegial...
by Becky Robinson | Jul 1, 2013 | Social Media
I just spent a glorious weekend at the Berrett-Koehler Auhor Co-Op Book Marketing Workshop. As part of the workshop, I presented a panel with Chris Edmonds: “Create Your Active Community with Social Media.” We began by asking the group to write down their...
by Becky Robinson | May 16, 2013 | Book Launch
I’m not super comfortable with video, which inspires me to make a commitment to film and share more. Even so, with the registration deadline to the 2013 Berrett-Koehler Book Marketing event fast approaching, I wanted to film and share a quick book promo tip via...
by Becky Robinson | Mar 28, 2013 | Marketing
In the video below, Mark Miller shares that marketing and selling books is becoming increasingly difficult. Mark-Miller-1080 from Mark Miller on Vimeo. One of the best ways to prepare to launch and market your book is to learn from the wisdom of others: authors and...