by Aubrey Pastorek | May 3, 2019 | Marketing
If you’ve done a webinar in the past, or are planning on doing one in the future, there’s good reason. When we typically conduct a webinar with an author around the time of their launch, we see a boost in sales or pre-orders following the webinar. Boosting your sales...
by Whitney Heins | Mar 5, 2019 | Marketing
What’s your biggest pet peeve? Is it when people chew with their mouths full? Or don’t take their shoes off when they come into your home? Mine is when people don’t ask questions in a conversation. This isn’t because I like talking about myself, but because it shows a...
by Janeile Cudjoe-Myers | Mar 1, 2019 | Influence Building
When it comes to metrics you should pay attention to, engagement should be one of the big ones. Engagement is going to dictate whether or not all those followers, fans, or website visitors can actually result in a more robust, long-term work relationship. Your website...
by Aubrey Pastorek | Feb 26, 2019 | Marketing
In our experience, we have discovered webinars to be an important tool in driving interest in your book or product, boosting sales, and helping others understand WHY they should invest in you. You may decide to partner with a marketing agency to help plan and...
by Aubrey Pastorek | Jan 29, 2019 | Influence Building
Congratulations! You’ve written your book, you’ve secured a publisher, you’ve made countless edits, now it’s time to market your book to the world. We frequently talk about the benefits of blogging and being present on social media — but what about other forms...