Goodreads: A Key Author Tool

Goodreads: A Key Author Tool

When we ask new clients if they have a personal account on Goodreads, we are often met with blank looks. Goodreads? What’s that? If you’re having the same reaction right now, then grab a cup of coffee and keep reading—because if you’re an author and you’re not using...
What’s New in Social Media: IGTV

What’s New in Social Media: IGTV

Instagram has had its sights set on SnapChat for a while — now the platform is gunning for YouTube with the unveiling of IGTV, which will allow creators to upload videos up to one hour in length. IGTV will be available within Instagram, but it will also have a...
Favorite Tools of the WI Team: Buffer

Favorite Tools of the WI Team: Buffer

So you’ve chosen your top two social sites and set aside 12 minutes to do some focused marketing or networking. What now? How can you maximize your efforts, streamline your efforts, and boost shareability in a limited number of minutes? One of our favorite apps...
What Live Video Can Do for Your Thought Leadership

What Live Video Can Do for Your Thought Leadership

Live video has been available on social media for just over a year now, and it’s only becoming more powerful. Case in point: the House of Representatives sit-in, staged by Democrats, wasn’t broadcast live on television. C-Span’s cameras were forced off. So members and...