Opening the Door to New Opportunities

If you’re a regular reader of Weaving Influence, and if you’re visiting the site for the first time since the weekend, you might be noticing that we’ve made some big changes around here. Exciting, isn’t it? I’m especially excited that our...
Best Book Launch Tips: Stay Centered

Best Book Launch Tips: Stay Centered

This week, my team and I have been lamenting some recent changes to Twitter. As a result of these changes, we need to find new solutions to serve our clients. Here’s an example: we’ve been experimenting with Twitter chats, using an app called Tweetchat....
How Often Do I Blog?  How Often Do I Run?

How Often Do I Blog? How Often Do I Run?

How often do I blog? This afternoon, a new PR connection asked me how often I blog. Well, judging from the last post I published (nearly two weeks ago) — not that often. Two or three times a week, typically, I told her. I didn’t tell her about the month of...
Why Promoting a Book is Not Promoting Yourself

Why Promoting a Book is Not Promoting Yourself

From time to time, I work with a client who is uncomfortable with self-promotion. If you want to write, publish, and market a book, you will need to get used to the idea of promotion, but not of yourself. You need to be committed enough to your message to promote it....

Exercising My Delegating Muscle

It’s hard for me to believe I’ve only been in business full time since last June, not even a year yet. Growing Weaving Influence feels, at times, like life on hyper-drive. We’ve got a lot going on: adding new subcontractors, training new...