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If Ryan is Asking, You Might Need This Advice, Also
I got an email in my inbox this week from Ryan, a new friend who listened to me present at last week's Berrett-Koehler Book Marketing Event. He followed up on some advice I gave at the conference regarding NOT posting the same update to all your social channels at...
Featured on Friday: Overcoming Fake Talk Author @JohnRStoker
I come from an extremely honest (and opinionated) family who grades my mother on her meals. Anything below an "A" and the recipe goes out because Mom doesn't want to spend her time fixing mediocre food. Growing up this way I thought it was normal to provide such...
Learning, Growing, and Sharing in Small Bursts
Do you stack books on your nightstand and leave them to silently collect dust? I keep my stack on the floor by my bed, on my desk, and in piles around my office, until Sharon, my assistant, carefully shelves books, asking which ones I want to keep on the stacks. None...
You Are Rich… Yes…You!
If you have been creating and sharing valuable content and knowledge, you are rich. You have a portfolio of value, waiting to be effectively leveraged for greater returns, for yourself... and more importantly, for the world. Many of the clients we serve have been...
Living Our Core Values: Generosity
I feel a bit self conscious writing about generosity as a core value of my company. Part of being generous, in my belief, is humility. Generosity that boasts is self-serving and self-promotional. I want my giving to be quiet, heart-felt, and behind-the-scenes. I want...
If I Could Work My Business Like a Puzzle (Reprise)
Last summer, after my annual working vacation, I wrote this post about what I learned about running my business from completing a jigsaw puzzle. This year, my mom bought another puzzle and dumped it on the same table. We took extra care with the pieces, not wanting to...
Featured on Friday: Favorite Finds from the Week
I don't know about you, but it feels like summer is now in full swing! Our team has travel fever, and we're all scattering to various parts of the country and the world. This week Becky has been on vacation with her family (with a quick visit to see Chip Bell), while...
5 Ways Browser Push Notifications Will Change Content Marketers’ Lives
Mobile apps have made use of push notifications for a while, teaching developers a thing or two about user engagement. How can content marketers use the same technique? Read on. Mobile push notifications have made engaging users easy, while also providing deep...
Featured on Friday: Meet Team Member Max Sopher
I've been working with Max off and on since last fall, and I can say for a fact that he is one in a million. Ask anyone on our team to describe Max in one word and I guarantee the one word that would come to everyone's mind is: AWESOME. Whether he's promoting blog...
What to Tweet and Where to Find It
If you have been following my tweets lately, you may have noticed an interesting shift. Over the past few weeks, I have become more disciplined and consistent in sharing valuable content with my communities, thanks, in large part, to a new tool I've discovered called...
Featured on Friday: Favorite Links
Happy Friday, everyone! We're back after a two week Featured on Friday hiatus, and I'm excited about what we've got in store for you today. Get ready to click through a lot of links because we're sharing some of the book reviews, interviews, and more that we have been...
What Happens When You Stop Blogging
I give my clients the advice to blog a minimum of once a week. Why once a week? When you blog once a week, you establish a rhythm of content creation, offering valuable content consistently. Consistent posting fuels a successful online presence. When you blog...