What’s New in Social Media: IGTV

What’s New in Social Media: IGTV

Instagram has had its sights set on SnapChat for a while — now the platform is gunning for YouTube with the unveiling of IGTV, which will allow creators to upload videos up to one hour in length. IGTV will be available within Instagram, but it will also have a...
Take Advantage of Social Media Ads

Take Advantage of Social Media Ads

Organic growth on social media is a terrific way to create an engaged and loyal community around your book — but when you need fast results, social advertising is the tool to use. That being said, not all social ads are created equal. Each platform has unique...