by Carrie Koens | Nov 5, 2019 | Book Launch
Who doesn’t love a party? Well, speaking as an introvert, perhaps not everyone enjoys a big get together — but there are plenty of ways to celebrate your book launch that will play to the comfort levels of everyone on your mailing list. Over the years, we’ve...
by Carrie Koens | Oct 29, 2019 | Influence Building
You’ve written your manuscript, found a publisher, survived the revisions, and now you have a date circled on your calendar when your book will launch into the world. This is a big deal, and you need to celebrate it! If you’re not sure where to start, we’ve got three...
by Becky Robinson | Sep 19, 2013 | Marketing
Chances are, if you’ve written and published a (business) book, you’re an experienced content creator. Over the years, you’ve written articles or blog posts, curriculum, newsletters, training materials, assessments, keynote speeches, or workbooks. Or...
by Becky Robinson | Sep 5, 2013 | Marketing
Buy my book, send me a receipt, and I’ll send you bonuses worth (insert $$ value here). The practice of creating bonus offers to celebrate the launch of a book has been around a while, and doesn’t seem to be fading. While the practice continues, it is...
by Becky Robinson | Aug 29, 2013 | Marketing
When many authors consider events for promoting their books, they think about in-person events: book signings, launch parties, even book tours. As bookstores close, budgets shrink, and schedules fill and as authors seek to grow their influence beyond their own...