by Becky Robinson | Jul 18, 2013 | Marketing
We’re in a book launch break at Weaving Influence, with exciting launches planned this fall and one month free of book launches this summer. I’ve heard people say that you should never launch a book in a month that starts with “J,” but I tend...
by Guest Author | Jun 27, 2013 | Marketing
This post comes from Charlotte Ashlock, Digital Producer & Editor at Berrett-Koehler Publishers. I was so interested in her recent book launch experience with Rob Jolles, I asked her if she would turn it into a guest post to share with all of you. I’m so...
by Becky Robinson | May 9, 2013 | Marketing
This week, my team and I have been lamenting some recent changes to Twitter. As a result of these changes, we need to find new solutions to serve our clients. Here’s an example: we’ve been experimenting with Twitter chats, using an app called Tweetchat....
by Becky Robinson | Apr 11, 2013 | Marketing
Today’s tip is helpful at the very beginning stages of dreaming of writing, or of actually writing, a book. Unless you are fortunate enough to own your name as a dot com URL (nope, beckyrobinson.com is not me), and unless you plan to have one author website for...
by Becky Robinson | Apr 4, 2013 | Marketing
If you are a first time author planning to launch a book in the coming months, now is the time to become a student of how others are launching their books. Here is a basic plan you can follow. Use social media channels to identify an author who will soon launch a book...
