by Becky Robinson | Oct 21, 2015 | Social Media
Three years ago, my team and I partnered with Julie Winkle Giulioni to launch her first book, Help Them Grow or Watch Them Go. Since that time, I’ve continued to admire the way Julie shows up online. I asked Julie to take some time to talk about what has worked...
by Carrie Koens | Nov 28, 2014 | Book Launch
Behind the book launch scenes we talk about our Team Buzz Builder (TBB) folks with reverence and awe. Without them, our launches would not be as successful, our clients would not receive the same amount of publicity, and we’d be a single promotional megaphone...
by Guest Author | Feb 25, 2014 | Marketing
Marketing in the 21st century is evolving fast. The digital revolution has changed the way people consume the news, pick up on new ideas and purchase goods. This is great news for smaller organizations (and authors) as, whilst a big budget is still helpful to purchase...
by Becky Robinson | Mar 21, 2013 | Marketing
We created this cool poster to graphically show how we measure social media success. What else would you add? Hat Tip to Anthony Mejean, our crack designer, who put together the poster on our behalf. Becky RobinsonI am the founder/CEO of the Weaving Influence team,...
by Becky Robinson | Feb 28, 2013 | Marketing
As part of your book launch, you will want to get as much online exposure as you can, both on large media sites like Forbes and Entrepreneur.com (nicely done, Steven) and on as many blogger sites as possible. The more places your book appears, the more reminders...