by Becky Robinson | Sep 30, 2014 | Book Launch
This year my husband enjoyed his birthday on a Saturday. When I heard the loud noise from his Blackberry signifying an incoming email, I likely sighed. His position in a government agency requires that he stay connected 24-7. After 12 years, I should be used to the...
by Becky Robinson | Jun 5, 2014 | Book Launch
Our website is sporting a new logo as we spend the next few months celebrating the two year anniversary of Weaving Influence. I have been serving clients through this company since January 2012, and added my first subcontractor the next month, but I mark the official...
by Becky Robinson | Sep 19, 2013 | Marketing
Chances are, if you’ve written and published a (business) book, you’re an experienced content creator. Over the years, you’ve written articles or blog posts, curriculum, newsletters, training materials, assessments, keynote speeches, or workbooks. Or...
by Becky Robinson | Feb 28, 2013 | Marketing
As part of your book launch, you will want to get as much online exposure as you can, both on large media sites like Forbes and Entrepreneur.com (nicely done, Steven) and on as many blogger sites as possible. The more places your book appears, the more reminders...
by Becky Robinson | Jan 31, 2013 | Marketing
You want to become a New York Times Best Seller. You want to use your book as a credibility piece for your consulting business, generating new leads and clients as a result of your book. You want to be a sought-after speaker, nationally or perhaps internationally. You...
