The True Value of an Email List

The True Value of an Email List

Yesterday, while talking with a friend and potential client, I heard myself use a phrase that makes me cringe now, upon reflection: “The money is in the list.” I’m cringing now because, as my almost-eleven year old daughter is fond of saying lately,...
The Power of Social Presence

The Power of Social Presence

From Becky: In the coming weeks, you’ll notice some changes to the Weaving Influence blog and website. We’ve already made one big change – the tagline above: “connecting authors to online audiences.”  Weaving Influence began as a personal...
Creating a Positive Work Environment

Creating a Positive Work Environment

One by one, our daughters stepped up to the webcam, five girls in all: my three and her two. My home office isn’t huge and with all the girls joining us for part of the Skype call, it could have felt crowded, but it didn’t. I felt my world expanding in the...
Follow Friday to Stronger Relationships

Follow Friday to Stronger Relationships

Follow Friday, along with the hashtag #ff, is one of the most widely used practices for building relationships on Twitter. On Fridays, you have the chance to give a shout out to people you respect, admire, or appreciate. Depending on how much time you want to spend,...