3 Tips to Pitch Podcasters

3 Tips to Pitch Podcasters

Millions of people tune into podcasts weekly. Podcasts are present across industries, and landing an interview on the right one can help authors move past the informational noise across so many mediums and into the right audience. Podcasts are no longer just a love...
Is It Time to Re-Design Your Website?

Is It Time to Re-Design Your Website?

How often do you need to re-design your website? It’s a big decision—one that no business takes lightly. A new website requires significant investment of time, money, and resources. Considering how fast and frequently technology changes, a website rarely stays fresh...
Managing Social Media Expectations

Managing Social Media Expectations

Remember when social media was the new cool kid? Somewhere after the wanna-be MySpace age, the IT thing was to get your brand, business, or organization on Facebook and any new social channel that popped up. Remember feeling overwhelmed with all the social channels...
The Pitching Game: How PR Is Like Dating

The Pitching Game: How PR Is Like Dating

Zoosk. Tinder. Match. The internet has changed the world of dating as much as it has changed the world of media. That said, when it comes to finding a media match—the process isn’t much different than what it was like three decades ago—research and relationship...