by Stephanie Quick | Aug 23, 2016 | Social Media
Even if you don’t have children, you’ve probably noticed the back-to-school sales and first day of school pictures on your Facebook feed. Summer is winding down. Days are getting shorter. Nights are getting cooler. Well, not where I live in Northern Virginia, but I...
by Christy Kirk | Jun 28, 2016 | Social Media
Live video has been available on social media for just over a year now, and it’s only becoming more powerful. Case in point: the House of Representatives sit-in, staged by Democrats, wasn’t broadcast live on television. C-Span’s cameras were forced off. So members and...
by Christy Kirk | Aug 11, 2015 | Social Media
Are you doing everything right on social but still experiencing slow growth? You’re not alone. Organic growth, which means attracting fans and followers through non-paid avenues, can be a slow process. It takes time and consistent effort to build a tribe on social...
by Guest Author | Dec 17, 2013 | Marketing
Story marketing is a big buzzword in marketing circles right now and deservedly so. I think the reason stories work so well for business is because they speak to your client or customer on a human level. As humans, we respond to stories, we connect to their messages....
by Guest Author | Dec 10, 2013 | Social Media
Like it or not, publishers, booksellers, readers, and the media think of you and your book as part of a category—they associate you with other books, authors, ideas, styles, location etc. My primary category, for example, is listed right on the back of my book:...