by Laura Finch | Mar 8, 2016 | Social Media
Where I live on the Potomac River in Alexandria, Virginia, the trees are still bare and grey, but geese are starting to fly north. I’m starting to think about Easter dinner, and maybe even cleaning out that one terrifying linen closet. Spring is creeping just around...
by Christy Kirk | Feb 16, 2016 | Social Media
Have you left the “social” out of social media marketing? It’s easy to use social channels as a megaphone to spread the word about a brand, but megaphone marketing doesn’t have much ring to it and delivers very few results. Social works when a brand...
by Becky Robinson | Jan 19, 2016 | Social Media
We’re two-thirds of the way through the first month of 2016, and I’m embarrassed to say that I haven’t given much thought to my own goals for growing my online presence this year. My social media posting is sporadic and my personal brand blog is...
by Carrie Koens | Oct 30, 2015 | Book Launch
I’ve been on Facebook since July of 2007. In 2011 I joined the ranks of Goodreads and Pinterest, and in January of 2012, I reluctantly got a Twitter account. The irony of my slow acceptance of social media is that I’ve now been gainfully employed in the...
by Becky Robinson | Oct 21, 2015 | Social Media
Three years ago, my team and I partnered with Julie Winkle Giulioni to launch her first book, Help Them Grow or Watch Them Go. Since that time, I’ve continued to admire the way Julie shows up online. I asked Julie to take some time to talk about what has worked...
